Brand New Thinking
Einblicke und Inpiration rund um Marke, UX und KI

Chatbots as Brand Touch Points

Susann Pocha, Conversational Designer and UX Writer at think moto, explains how to develop chatbots that have a real benefit for the brand.

  • Artificial Intelligence

  • Chatbots

Abstract drawing of a voice sound

Tone of Voice—Wie eine Marke klingt und spricht

Sonja Reichel, Conversational Designer and UX Writer at think moto, shows why a brand should use the power of language to its advantage.

  • Brand Strategy

  • Branded Interactions

  • Corporate Identities

Smiling Paul Krizsan standing in front of a wall, looking at a laptop screen.

Meet the motos–Paul Krizsan

We sat down with our Director Technology & AI, Paul Krizsan, to ask some questions about the role of chatbots for business, trends and the daily life at think moto.

  • Inside think moto

  • Interviews

Meet The Coaches–Benjamin Apfelbaum

Benjamin Apfelbaum is a communications trainer and freelance creative from Berlin. From October 31, Benjamin will be passing on his extensive knowledge of presentation and storytelling as a coach in his two-day intensive course Story Meets Design at the think moto Academy.

  • Inside think moto

  • Interviews

Adobe 99U Conference: What I took back to the office

Isabel Hillenbrand attended the Adobe 99U Conference in New York for us and brought back some exciting insights.

  • Inside think moto

  • Trends and Perspectives

Visual power seeks identity–Impressions of CXI_19

Paul Krizsan attended Europe’s largest conference on corporate and brand identity and brought back some very interesting insights.

  • Corporate Identities

  • Inside think moto

  • Trends and Perspectives

Conversational Experiences Meetup Review

The first of a new series of Meetups We had a blast at our Conversational Experience Meetup in Berlin yesterday! Networking, meeting new people, gathering fresh and innovative ideas and perspectives. While website-based online commerce and customer service have reached their limits, Conversational Commerce opens up entirely new, more human-centric opportunities for businesses. Getting ready […]

  • Artificial Intelligence

  • Chatbots

  • Inside think moto

How to develop a voice assistant with personality from scratch

Isabel Hillenbrand, Senior Strategic Designer at think moto, shares her findings from the development of a voice assistant with personality.

  • Artificial Intelligence

  • Chatbots

How cultural probes make your user research even better

Isabel Hillenbrand, Senior Strategic Designer at think moto, shares her insights on using cultural probes in combination with in-depth interviews for exploratory research.

  • Digital Products & Services

  • Trends and Perspectives

  • User Experience

An insight into the cosmos of voice assistants

A brief overview of the latest voice assistants in the wild.

  • Artificial Intelligence

  • Chatbots

1 2 3 4 5 16
Cookie Consent mit Real Cookie Banner