Designing brands for the age of AI

We create spherical brands,  digital products and AI experiences

We are think moto. We’d love to meet you!

Our Brand Intelligence Suite

Spherical Brand AI

Immersive Brand Experience

Audi Club of Progress

Our Unit for Immersive Brand Experiences

think moto +AURA

Rethinking Career Guidance

Chatbot Albi

The Standard Reading on Digital Branding

Branded Interactions

Smart Search and the Award-Winning Chatbot Frizz

Bosch

German Brand Award Winner 2024

Bystronic

Brand Strategy and Design

JobRad

Brand and Customer Experience Strategy

Audi

Brand Design

Internet of Life

Corporate Design

HÜPPE

Design Pattern Library for Extended Realities

Volkswagen

think moto is a Berlin-based strategy and design studio working at the intersection of brand, experience and artificial intelligence. We design brands as living systems, connecting brand intelligence with design so they stay consistent across digital products, platforms and AI interactions.

Read our manifesto

Our experience at a glance

16

Years of transformation by design

125

Brands and organisations transformed

10+

Countries that we worked in

Human First.
AI-Backed.
Our Services

Brand Identities

Strong brands need a clear identity. We develop positioning strategies, brand architectures, and vibrant corporate designs tailored to a digital and sustainable future.

With our Brand Due Diligence, we analyze how a brand truly performs and create the foundation for targeted transformation. With our own Brand Intelligence Suite, Spherical Brand AI, and as a certified Frontify partner, we support brands in digital design management.

→ Our services in CD/CI

Digital Products & Services

We develop digital products and AI systems that make brands tangible: from UX strategy and Figma design systems to websites, apps, and emerging touchpoints such as AR, VR, and IoT.

A key focus is on AI agents for consulting, support, and sales — integrated into existing systems and shaped by the brand. In innovation sprints, we explore new potential together.

→ Discover all services

+AURA – Immersive Brand Experiences

With +AURA, we design interactive and immersive brand experiences for trade fairs, retail, showrooms, and live events. We combine space, visuals, and sound to create experiences — from visual storytelling and installations to brand-specific sound design and AI-generated brand voices.

Our spatial stagings are strategic touchpoints that make brands physically tangible and leave a lasting impression.

→ Learn more about +AURA

Spherical Brand AI – Brand Intelligence Suite

Future-proof brands need intelligent systems. With our proprietary Brand Intelligence Suite Spherical Brand AI, we create a unified knowledge foundation connecting brand strategy, content production, and governance – fully integrated and GDPR-compliant in the European data space.

From a single, machine-readable Brand Core emerge consistently branded content, cohesive AI Agents, and traceable governance processes. Brand leadership in the age of AI becomes steerable—no fragmentation, no silos.

→ Learn more about Spherical Brand AI

Get in touch

Leading brands trust in us

Jobrad Logo von think moto
AVM Logo
Teufel Logo
Lufthansa Logo
Bosch Logo – schwarzer Schriftzug mit kreisförmigem Symbol.
Cornelsen Logo
HÜPPE Logo
Volkswagen Logo – stilisiertes „VW“ in einem Kreis.
MAHLE Logo – schwarzer Schriftzug.
aifinyo Logo
Haufe Group Logo
vodafone Logo
Jobrad Logo von think moto
AVM Logo
Teufel Logo
Lufthansa Logo
Bosch Logo – schwarzer Schriftzug mit kreisförmigem Symbol.
Cornelsen Logo
HÜPPE Logo
Volkswagen Logo – stilisiertes „VW“ in einem Kreis.
MAHLE Logo – schwarzer Schriftzug.
aifinyo Logo
Haufe Group Logo
vodafone Logo
Jobrad Logo von think moto
AVM Logo
Teufel Logo
Lufthansa Logo
Bosch Logo – schwarzer Schriftzug mit kreisförmigem Symbol.
Cornelsen Logo
HÜPPE Logo
Volkswagen Logo – stilisiertes „VW“ in einem Kreis.
MAHLE Logo – schwarzer Schriftzug.
aifinyo Logo
Haufe Group Logo
vodafone Logo
Let´s talk!
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