Meet the motos–Paul Krizsan

think moto
5 October 2020

In our weekly series “meet the motos” we introduce you to our bright minds from the think moto team. We provide insights into different departments, everyday work life, tell you about exciting projects and dare to take a look into the future. Today: Paul Krizsan and the chatbot potential. 

👋 Hi Paul, glad you took the time. What are you doing at think moto?

I am a design hybrid with a focus on conversational design, i.e. voice and chatbots. My tasks range from visual design to UX design and JavaScript development. Currently I’m working on the rebranding of a German university, our award-winning chatbot Lui and various smaller projects, internally and externally.

That sounds exciting – how did you get into it?

I’ve been involved with technologies and new ways of interaction for quite some time now. My journey has taken me via virtual reality to bots, among other things. The latter in particular is currently undergoing a very exciting development. Previously still considered unreliable, poor customer support and small chat windows in the lower right corner, they now enable new touchpoints for customers to be played with emotionally and also visually.

“Chatbots today make it possible to play on new touchpoints emotionally and also with powerful imagery and storytelling.”

Paul Krizsan

What role do you think chatbots will play for companies in the future? And what do you see as your task?

There are already some brands that have successfully integrated chatbots into their customer journey. Be it in the area of customer service, in customer retention or, as happened with our chatbot Lui, in new customer acquisition. All these examples show that chatbots can already play a significant role. In addition, chatbot technologies are getting better and better. We are currently observing this with our preferred bot platform  Cognigy.AI. I therefore assume that in the future, more and more companies will rely on chatbots to reach their customers individually and interactively with brand character.

In this context, I see my task primarily in developing chatbots that create real added value for the customer, but also for the company. In addition, when developing chatbots at think moto, we make sure that the personality of the chatbot goes hand in hand with the attributes of the brand. For this purpose, we at think moto have developed various tools, such as so-called “bot filters”. With the bot filters, we ensure that the personality and tone of voice of the chatbot reflect the brand essence.

Sounds like a lot of work – What does a normal day look like for you?

Our days always start at 9:30 a.m. with a little agency-wide standup, through which you get a good insight into ongoing topics and projects, even if you’re not directly involved. After that, it’s either direct meetings and presentations or my email correspondence for me. Most mornings are more about collaborative tasks, while in the afternoon I can then focus on my topics.

Group of people sitting around an office conference room table in discussion.

How do you structure yourself and what are your tips for everyday work?

I’m a fan of consistent lunch breaks and take time for that between 12 and 1 pm. After that, it’s off to concrete creative, technical or strategic thinking work and smaller joint reviews until closing time, which is around 7 pm.

What makes think moto special for you?

Besides lovely colleagues, the biggest benefit is the customer selection. There is always something interesting and exciting to throw yourself into. Sometimes you have to hold back 😉

If you had to describe yourself, what three hashtags would you use?

#mountainbike #tech #indie

Which film has influenced you the most?

Spike Jonze’s Her (2013) is definitely partly responsible for my current fascination with conversational design and personalization through user interaction.

Finally, how would you describe think moto in three hashtags?

#creative #young #curious

Thanks, Paul!

Do you have specific questions about chatbots? Then just write to Paul on LinkedIn or visit our page on this topic at